It is not sufficient to apply website health-check fixes at the beginning of the year and then assume that your website will continue to function properly. Your website's health is always changing, and you need to be aware of these changes at all times.
These adjustments can involve new pages being added to your website, links being made and lost, other websites using your content without your permission, and many other things.
We can rapidly determine which links on a client's website Google has been unable to crawl, which can lead to a variety of issues. First off, it might irritate visitors by enabling them to click on links that lead nowhere, potentially raising the bounce rate of the website. The link-juice from any links that were on the 404 error page is likewise lost as a result, which brings us to our second point.
How it is fixed:
The broken links are forwarded to a functioning page on the website that is the most pertinent for the given URL based on the URL name. We extract the links with crawl failures from Google Search Console into a Google Sheet.
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